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Side Hustle Pro

Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more!
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Now displaying: September, 2018
Sep 26, 2018

Today in the guest chair is Angelica Nwandu. Angelica is the founder of The Shade Room, a media company that covers celebrity news and celebrates black culture. With over 14 million followers on Instagram alone, The Shade Room has become the it-destination for breaking national stories. Angelica herself was named as one of the Forbes "30 under 30" in 2016 and has created an empire that inspired Refinery 29 to dub her "the Oprah of our generation.”

Angelica, as you’ll hear on the episode, is someone who is so fascinating to me, because she didn’t have a blueprint. But her confidence is contagious. She may not have known for sure that what she would create would work, but something inside of her made her believe it would work. That’s the kind of confidence we all need to have.

On today’s episode, we’ll get into:

  • How Angelica got her start
  • How her foster care upbringing influenced her life’s path
  • And how she revolutionized celebrity news starting with a laptop, wifi, and an Instagram account

Listen on Apple Podcasts, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

The Shade Room - @theshaderoom

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Sep 24, 2018

Today in the guest chair we have Advanced sales funnel strategist and business success coach Kim McCarter. I’m very excited about this episode because it is more of a workshop coaching training style episode than my usual q&as. Kim and I really go deep on funnels and I’m asking her all the questions that I genuinely have myself.

I didn’t even know what a sales funnel was when I first set up my email list. But, as I grow as a business woman, I’m learning how to cultivate a relationship with my email list, and that’s something Kim knows all about.

Described as "THE sales funnel strategist and gospel truth on business", Kim's advanced funnel strategies have helped clients clarify their message, build a relationship with their audience and earn multi six figures. She’s also the self described funnel trap queen and is living proof that it’s never too late to make your dreams a reality. She uses her experience to empower other women to live & be their authentic selves.

On today’s episode, we discuss:

  • Why every business that wants to make money needs to understand sales funnels and email marketing
  • How to set up your first simple sales funnel
  • How to get clear on who you want to work with
  • How to figure out what you want to sell and so much more!

 

Listen on Apple Podcasts, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

Kim McCarter - @mskimmccarter

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Sep 19, 2018

Today, I am finally back with another solo episode to share my entrepreneur diaries, how it’s been going, 9 months into entrepreneurship.

True confession, these episodes are the HARDEST for me to do. I feel like I have so much going on in my head and it’s hard to unpack it or know how to unpack it in the way that will be most helpful to others. So I put it off.

Here’s the deal: I have good days, I have bad days, I have days where I feel like I know exactly what I’m doing, where I want to go, and the path I need to take to get there.

On other days, I feel like, I don’t what the hell am I doing. I melt into a ball of sadness and confusion because I feel like, I don’t know what this is all leading me to. I’m just being honest. On those days, I feel like I’m supposed to have it all figured out and I don’t and I’m a disappointment to myself and others.

Clearly, you can see that I’m very hard, too hard on myself.

I’m working on that.

So in this episode, I’m going to share with you what I know right now: What’s worked, what hasn’t worked 9 months in, what i’m still figuring out, and what I’m encouraged by.

I talk about how I’m dealing with loneliness, imposter syndrome, the highs and lows of having my own business, learning to sell my services, and so much more!

Get into it here.

Listen on Apple Podcasts, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Sep 12, 2018

Today in the guest chair is Aycee Brown. Aycee is the founder and Chief Sleep Officer of Goodnight Darling Co. Goodnight Darling is a luxury retail line designed to promote healthy sleep habits and provide sleep-inducing wares. Founded in 2016, Goodnight Darling utilizes expert studies to develop products for enhancing the sleep experience. Goodnight Darling has partnered with West Elm Local on the east coast and several luxury boutiques.

In addition to Aycee’s extensive work in building a brand trusted for increasing sleep quality, her commitment to educating her community on the effects of respecting rest rituals has made her a voice of authority in the self-care and sleep arena. She is now recognized for her uncanny ability to develop modern, posh products that soothe the body, relax the mind, and put her customers to sleep.

On today’s episode, you’ll learn how Aycee successfully side hustled and got her niche brand in West Elm and more.

Listen on Apple Podcasts, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Sponsors

Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. As a Side Hustle Pro listener, you’ll get three months free when you run your first payroll. Sign up and give it a try at Gusto.com/SHP

Skillshare is offering Side Hustle Pro listeners a limited time offer of 2 months of Skillshare for just 99 cents. To sign up, go to Skillshare.com/hustlepro

Announcements

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

Goodnight Darling Co - @goodnightdarlingco

Aycee Brown - @ayceebrown

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Sep 6, 2018

Today in the guest chair is Lisandra Rickards. Lisandra Rickards is Chief Entrepreneurship Officer at the Branson Centre of Entrepreneurship – Caribbean, where she has developed and delivered scaled initiatives to thousands of Caribbean entrepreneurs. As CEO, she spearheaded the Centre’s strategy to support growth-stage entrepreneurs towards investment, raised funding for the expansion of the Centre’s mission, and relocated its headquarters from Montego Bay to Kingston.

She previously headed the Programmes department – developing equity, loan, crowdfunding and grant opportunities, designing and developing the core content for the Centre’s free and open online platform, helping to launch the Alpha Angels Network of business angels in Jamaica, as well as impact analysis and reporting.

Before joining the Branson Centre, Lisandra conducted economic and statistical research for the best-selling books Freakonomics and Superfreakonomics; consulted for the Ministry of Finance in Jamaica; worked at Bain & Company in New York City; and has helped develop a global brand strategy for Caribbean conglomerate GraceKennedy. She was previously a Director of Business Development at the RMP Group, a private investment firm based in Orlando, Florida that targeted businesses in the United States currently servicing Fortune 1000 clients for investments of growth capital.

Lisandra has an MBA with First-Year Honors from Harvard Business School, and a B.A. in Economics from the University of Chicago, where she graduated Phi Beta Kappa and Student Marshal. In 2008, she was featured in the CNBC documentary The Money Chase: Inside Harvard Business School.

Listen on Apple Podcasts, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

Lisandra Rickards - @lisrickards

Side Hustle Pro – @sidehustlepro

#SideHustlePro

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