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Side Hustle Pro

Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more!
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Now displaying: Page 1
May 24, 2018

Today’s REWIND guest is Nailah Ellis-Brown. I first heard about Nailah from my roommates, Nydia and Stefanie at the University of Michigan Ross School of Business.

They supported her business as part of the MBAs Across America program that they participated in (and you’ll hear more about this in the episode).

I’ve been fascinated by Nailah every since. A Black Woman from Detroit with Jamaican roots, Ellis-Brown has made a name for herself as part of the Detroit manufacturing renaissance. Her distinctive hibiscus Ellis Island Tea, based on a family recipe and bottled in an urban 4,000 square foot plant, has expanded sales into six airports and locations across 12 Midwestern states along with shelf space in regional retailer Meijer, Whole Foods and most recently Sam Club stores.

She’s been named one of the Forbes 30 Under 30, has been featured on MSNBC for a small business makeover, and she’s only getting started.

Her plan was to go to school, work on wall street then quit and be an entrepreneur. But when she realized the student loan hustle, she wanted no parts of it.

On today’s episode, Nailah gets into:

  • How she’s been able to brew and bottle a recipe steeped in family tradition
  • How she went from selling out of her trunk to selling in Sam’s clb
  • Learning the science behind her
  • How she took a leap of faith and started over from scratch
  • How investing in herself and her business led to big rewards in major brand partnership
  • Plus how she’s continuing to grow her brand

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