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Side Hustle Pro: Female Entrepreneurs | Black Women Business Owners | Sidepreneurs

Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Nicaila Matthews, Senior Manager of Social Marketing at NPR by day and Chief Side Hustler by night, for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring black women entrepreneurs like Venture Capitalist Stefanie Thomas, named a “Voice of Black Women VCs” by Fast Company, Award-winning financial educator and best-selling author Tiffany "The Budgetnista" Aliche, and entrepreneur, speaker and goal ­achievement specialist Courtney Sanders, the Founder of Think and Grow Chick, LLC.
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Side Hustle Pro: Female Entrepreneurs | Black Women Business Owners | Sidepreneurs
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Jun 28, 2017

Today in the guest chair, we have Lisa Price, Founder of multi-million dollar hair and beauty company Carol’s Daughter.

I am really honored to have Lisa in the guest chair, as hers is a product that transformed my personal journey to loving my natural hair and natural beauty. When I learned about Carol’s daughter’s back in the day when I was in college, I used to have it shipped to my dorm room. And this is when I was a broke college student and had no business ordering anything online. But that’s how crucial it was for me to obtain a product that could actually moisturize and nourish my kinky threads. And since then, I have followed Lisa Price’s entrepreneurial journey.

If you don’t know, Lisa Price and Carol’s Daughter has been in business for over two decades.

In the early 1990s, Lisa began experimenting with making her own fragrances and perfume sprays when she wasn’t busy working at her full-time job in TV production.

In 1992, Price dedicated herself full time to creating beauty products. With $100 in cash, her own kitchen, and the simple notion that people should follow their hearts, Lisa started building the collection that would become a beauty revolution.


In August of 1994, Price officially established Carol’s Daughter (the company lovingly named after her mother). Initially starting out with a handful of steady customers, those numbers grew in leaps and bounds as women outside her neighborhood and circle of friends began to take notice.

Today, Carol’s Daughter sells millions of dollars’ worth of products, having launched an exclusive collection in Target stores nationwide and on Target.com in March 2014 as well as extending into select Walgreens in March 2015. As a culmination to the Carol’s Daughter business trajectory, Lisa sold her company to L’Oréal USA in November 2014.


Today on the show, Lisa walks us back through the journey of building Carol’s Daughter to what it is today.

Listen on Apple Podcasts, Soundcloud, and Stitcher

Links mentioned on this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Side Hustle Pro is now over 3000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

Lisa Price - @iamlisaprice

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Jun 22, 2017

One year ago, June 22, 2016 to be exact, I created Side Hustle Pro podcast with a microphone and a dream.

The road to Side Hustle Pro really started when I graduated with my MBA, but no job. I was feeling pretty dejected, especially after I kept going on interview after interview and getting rejection after rejection. Then I started to wrestle with the idea of doing my own thing, but for some reason, I just couldn’t pull the trigger, because I  didn’t see myself as an entrepreneur. And the reason I didn’t see myself as an entrepreneur is because...the narrative of entrepreneurship was of white men.

I wanted to gain confidence and motivation from women who look like me. And particularly women who started as side hustlers (because, let's face it, these student loans are not going to pay themselves). So I started a series of "Side Hustle Pro" interviews on my old blog while I was unemployed and trying to find my way. The rest, is herSTORY.

I didn't know all the blessings and challenges that would unfold as a result of launching Side Hustle Pro. Today, on my one year anniversary, I pause to look back on year one. I don’t come up for air often enough to take notes and reflect on how this all came to be (I'm too busy working to release an episode each week!). SoI'm grateful to have had some time to look back.


On today’s episode, I get into:

 

  • The "secret" behind Side Hustle Pro's first year growth
  • My hits and misses
  • What I would do differently if I had to start it all over again
  • My biggest lessons from Year 1
  • My goals and what's up next!

 

Listen on Apple Podcasts, Soundcloud or Stitcher

Links mentioned on this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Side Hustle Pro is 3000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Jun 15, 2017

Today in the guest chair, we have a woman who has literally redefined the fashion industry. Her name is Monif Clarke, and she is the Founder of Monif C.

Monif C. is a fashion forward, plus-size designer brand specializing in clothing and swimsuits for women sizes 14 - 24.  Monif had no prior design experience, but grew frustrated with the lack of trendy plus size clothing and  n 2005, teamed up with her mother to bring Monif C to life.

Monif’s story is the perfect example of not letting one person’s no discourage you from continuing on your journey. In fact, Monif received a lot of No’s on the way to success, often being told that her designs were too sexy and that “plus-size women preferred not show off their bodies." But Monif refused to take No for an answer. Today, Monif C. is sold not only on MonifC.com, but in Asos.com, Forever21.com, as well as specialty boutiques throughout the US, London, Canada, and Australia just to name a few.

In September 2017, Monif C. will celebrate 12 years serving plus size women.


On today’s episode, Monif gets into:

  • How she funded the business in the early days, before she was profitable
  • That time she wouldn’t let Jill Scott have Monif C clothing for free
  • Why press doesn’t automatically equal sales
  • The investments she makes in her business
  • Plus how she’s continuing to grow her brand

 

This episode is brought to you by ZipRecruiter. If you're looking to hire  top talent for your business and take it to the next level, go to ZipRecruiter.com. Try ZipRecruiter for free today at ziprecruiter.com/hustle

Listen on Apple Podcasts, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

MonifC.com

LaunchOfAFashionBrand.com

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Side Hustle Pro is almost 3000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

Monif C - @monifcplussizes

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Jun 7, 2017

My final check-in with Entrepreneur-In-Residence, Meiko Drew.

 

When you first joined me on this journey in June of 2016, I introduced you to Meiko. We checked in with Meiko throughout the year to learn how her journey was going. Meiko is a Corporate America retiree as she has coined herself, who jumped ship from a lucrative career in marketing to venture out on her own.

 

In the last year, she has founded the blog Meiko and the Dish, she’s launched an online store of food related merchandise, she’s partnered with major brands, learned more about the food blogging industry and today  she shares the latest business that she is getting ready to launch.

 

Meiko has always been transparent about her bumps along the road, including when she’s been low on funds, gone through a breakup, slept on the couch of her friends, she’s shared it all.

 

So today, we see what she’s been up to since the last time we spoke. 

 

On this episode, Meiko reveals:

  1. How she’s continuing to grow Meiko and the Dish the brand
  2. How she’s keeping income coming in
  3. Why she decided to partner on new website, Hitch Hatch
  4. How she’s growing her new business from scratch
  5. How she’s managing entrepreneurship, life and love + what’s next

 

Listen on Apple Podcast, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Side Hustle Pro is now over 2200 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

Meiko and The Dish - @meikoandthedish

Side Hustle Pro – @sidehustlepro

#SideHustlePro

May 31, 2017

Today on the show, we have a woman who’s hustle inspires me.

Her name is Denequa Williams and she is the maker and owner of luxury soy candle company, LIT Brooklyn. Every candle is candle is hand poured, packaged, and shipped from Brooklyn. Within a year of it's existence, she has been featured in some of your favorite publications, Essence, Ebony, Teen Vogue, Huffington Post, BuzzFeed & more.

Now LIT Brooklyn is still a young company, but it seems like for the past year, every event I was at, she was at. Not only that, but she would make sure that her candles were in the hands of guests attending that event. Lo and behold, people would go home, use the product and before you know it were sharing on social media and talking about this amazing product.

What better way to round out the theme of How to create, sell and market your physical products, than to talk to an entrepreneur who is learning on the go, making it work and pushing through real, life personal challenges to make it by any means necessary.

On this episode, Denequa dishes on:

  1. Not being afraid to ask for help
  2. Networking the smart way
  3. Creating a product that people would be proud to own and share
  4. How she found the strength to keep going through personal tragedy

  

This episode wraps up our theme for the month, which is How to Create, Sell and Market Your Physical products.

 

Listen on Apple Podcast, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

LIT Brooklyn

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Side Hustle Pro is now over 2200 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

LIT Brooklyn - @litbklyn

Side Hustle Pro – @sidehustlepro

May 24, 2017

Myleik Teele has revolutionized the way women address their curly hair needs. As the founder of curlBOX, an exclusive monthly subscription box full of amazing products, she has garnered partnerships with Procter & Gamble, Carol’s Daughter, Walmart, Target, SheaMoisture and more.

On Today's show, Myleik shares:

  1. What led her to be an entrepreneur

  2. The most surprising part of starting curlBOX

  3. How we as entrepreneurs can push past the need for approval

  4. Her thoughts on taking that leap even when you're not ready

  5. PLUS, get ready to hear a special listener edition of lightning round, where she answers questions from listeners in the Side Hustle Pro community

This episode is brought to you by Freshbooks. You can get a free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/SideHustlePro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section

 

Listen on Apple Podcasts, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

curlBOX

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Side Hustle Pro is now over 2100 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

Myleik Teele - @myleik

curlBOX - @curlBOX

Side Hustle Pro – @sidehustlepro

#SideHustlePro

May 17, 2017

Today in the guest chair, we have a woman by the name of Agatha Achindu. Agatha is not only a dedicated mother and entrepreneur but also a chef and as a child growing up in Cameroon she ate only the freshest organic foods from her family's Gardens and local markets.

But after her son's birth in 2004 she struggled to find meals for him which were just as delicious and nutritious. So that set her on her journey to create yummy spoonfuls. Determined, she took to her kitchen to create meals packed with healthy organic ingredients—and nothing else. Soon, she began filling casual orders for friends and—in 2006— Yummy Spoonfuls® was born. On today’s episode we get into the details of that journey.

Agatha shares the real deal about:

 

  1. What went into creating a food product
  2. Getting the license to sell it
  3. Finding a place to manufacture it in bulk
  4. Getting her brand into major retailers
  5. Plus, she’ll share how she partnered with fellow mom and entrepreneur, Camila Alves, to expand Yummy Spoonfuls® and fulfill their collective vision of providing fresh, organic foods to babies and tots.

This episode is brought to you by FreshBooks. If you want to create and send branded invoices in no time like me, Freshbooks has a special offer for my Side Hustle Pro listeners. You can get a free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/SideHustlePro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section

 

Listen on Apple Podcasts, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Side Hustle Pro is now over 2100 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

Agatha Achindu - @AgathaAchindu

Side Hustle Pro – @sidehustlepro

#SideHustlePro

May 10, 2017

Today’s show, is all about the Legal Aspects of Entrepreneurship.

A few episodes back, I opened up the show for Q&A and many of you had some burning legal questions that you were dying to get answered. So today I’ve invited attorney Art Steele to the guest chair.

Art Steele is a tax lawyer who founded her own law firm in 2014 with practice areas in: small business counseling, international trusts and estate planning, immigration, and foreign tax compliance.

Before launching her law firm, Art began her legal career as a transactional tax associate at Skadden, Arps, Slate, Meagher & Flom, LLP in Washington, D.C.  She later worked as Tax Counsel for Global Tax Planning at Discovery Communications in Silver Spring, M.D.  Her international tax background brings a unique perspective when advising clients regarding small business formation, estate planning and immigration.

Art is also an Adjunct Professor of Wills, Trusts and Estates at American University Washington College of Law and is barred in Virginia, Maryland and the District of Columbia.

This episode is brought to you by FRESHBOOKS. Freshbooks has a special offer for my Side Hustle Pro listeners. You can get a free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/SideHustlePro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section

 

May 3, 2017

Today on the show, we have a woman who dived into an industry she knew absolutely nothing about and with sacrifice and grind, has been able to grow a profitable company.

Her name is Kim Lewis and she is the Creator of CurlMix. I first learned about CurlMix when I went to a conference where Kim was a vendor. I saw her table set up and the eye catching CurlMix boxes and I remember thinking, what a cool idea, I wonder what goes into producing those. Later, we connected on Facebook and through her daily updates, I really get to see the behind-the-scenes of building a new, young company from the ground up.

One of the reasons I was and continue to be so in awe of Kim, is that she has accomplished so much under the age of 30. And that’s not to say us over 30 peeps aren’t as impressive when we start companies. I’m just always fascinated by people, especially black women, who are starting companies at an age when I was having a quarter life crisis and still figuring out my next career moves.

On today’s episode, Kim gets into:

  • What starting her first (and unprofitable company) taught her about being a business owner
  • The importance of validating your idea
  • How she secured press coverage BEFORE her launch
  • Why if you're completely happy with the first version of your business, you waited too long to launch
  • Tips on saving money to ship your physical products and much more

I really love what Kim had to share.

Bonus

Freshbooks has a special offer for my Side Hustle Pro listeners. You can get a free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/SideHustlePro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section

Listen on Apple Podcast, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Side Hustle Pro is now over 2000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:
KimandTimLewis - @KimandTimLewis
Side Hustle Pro – @sidehustlepro

Apr 28, 2017

This episode actually wraps up our theme for the month, which is How to Make a Living Doing What You Love.

Today on the show, we have a woman who truly epitomizes the theme of this show, Her name is Christine Llewellyn and she is the Founder of Christine Joy Design. Christine Joy Design, LLC is a Brooklyn-based surface pattern design studio specializing in the home goods, apparel and consumer product markets. I first learned about Christine from a video on Facebook, that shared her journey to entrepreneurship and a partnership with West Elm. I actually saved this video two years ago for inspiration, before I even had any plans to start the Side Hustle Pro podcast. When I did start the podcast, I knew I would eventually need to have Christine in the guest chair.

One of the reasons I was so intrigued by Christine, is that she already had a successful career as a marketer, when she said, you know what, this is not what I really want to be doing with my life...and she  pivoted to found Christine Joy Design.

How many of you have ever thought, oh it's too late or I've been doing this for so long, I don't want to start over. Well today's episode just might just make you rethink all of that.


On today’s episode, Christine gets into:

  • Why shouldn’t be afraid to pursue your passion...no matter what stage you are in your career
  • How she took a leap of faith and started over from scratch
  • How investing in herself and her business led to big rewards in major brand partnerships
  • All of the revenue streams in her business
  • Plus how she’s continuing to grow her brand

I really love what Christine had to share.

Listen on Apple Podcast, Soundcloud, Stitcher and Google Play

Links mentioned on this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Side Hustle Pro is now 2000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Connect on Instagram:

Christine Joy Design - @ChristineJoyDesign

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Apr 26, 2017

I’m answering your questions on all things side hustle. On this episode I get into:

  • What are good resources for researching your target market effectively, to include in your business plan?
  • What are the other measures to use aside from profit to know when it's time to leave your full time job?
  • How do you recharge when you hit a wall in your side hustle, full time job, or life in general?
  • + much more

I’m going to try to do more of these, maybe like once a month. If you find it helpful let me know and that honestly is what will determine if I keep ‘em up.

This episode is brought to you by Freshbooks. To get your free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/SideHustlePro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section

Listen on Apple Podcast, Soundcloud, Stitcher and Google Play

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Important Announcements:

Side Hustle Pro is almost 2000 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind

Social Media Info

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Apr 19, 2017

Continuing with ‘How to Make a Living Doing What You Love’ month, today in the guest chair we have Jocelyn Delk Adams of ‘Grandbaby Cakes.’ You may know Jocelyn for her awesome recipes, including the mouthwatering Salted Caramel Chocolate Chip Cookie recipe. She is better known as a founder, author, national television personality and brand ambassador behind the award winning cookbook Grandbaby Cakes and the food website Grandbaby-Cakes.com, which gives her family’s, particularly her grandmother’s, cherished generational recipes her modern spin while preserving the most important ingredient- tradition. Jocelyn is also TODAY Show Tastemaker and a cast member one of the Cooking Channel’s longest running most popular shows, “Unique Sweets”.

Nowadays, being a food blogger is no easy feat. Jocelyn and I get into how you really have to be scrappy and identify what’s going to set you apart.

On this episode, Jocelyn dishes on:

  • What made her start a blog in the first place
  • How she knew when it was time to make the leap
  • Her approach to forming partnerships and relationships with major brands
  • Plus ALL of the revenue streams in her business

Get ready to jump into the kitchen with Jocelyn.


This episode is brought to you by Freshbooks. To get your free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/SideHustlePro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section

 

Listen on iTunes, Soundcloud, Stitcher and Google Play

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Links Mentioned in this episode

 

Announcements

Side Hustle Pro is now over 1900 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/FACEBOOK

Social Media Info

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

Jocelyn Delk Adams - @grandbabycakes

#SideHustlePro


Apr 12, 2017

Today on the show, we have Makeup Artist extraordinaire Tiyana Robinson. Tiyana is a Washington DC-based Makeup Artist, Brand Ambassador, and International Beauty Educator. I first came across Tiyana on...you know it, Instagram. I was looking for someone to do my makeup for my Side Hustle Pro photoshoot and after viewing her Instagram portfolio, I immediately reached out and booked an appointment.

On the day of my shoot, I went to her studio to get my makeup done and of course we got to chatting about entrepreneurship and side hustle, and I was just so captivated by her story I knew I had to have her in the guest chair.

On this episode, Tiyana breaks down:

  • How she transitioned from working for a hair care line to being a full time makeup artist
  • Why making an investment in a Coach and Mentor transformed her business
  • How she sets herself apart and stands out in an oversaturated market
  • The different revenue streams in her business (she’s not just a makeup artists)
  • Her top tips for side hustlers who are just getting started

This episode is brought to you by Freshbooks. To get your free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/Side Hustle Pro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section

Listen on iTunes, Soundcloud, Stitcher and Google Play

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Links Mentioned

Announcements

Side Hustle Pro is now over 1800 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/FACEBOOK

Social Media Info

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

Tiyana Robinson - @TiyanaRobinsonBeauty

#SideHustlePro

Apr 5, 2017

To kick off How to make a living doing what you love month,  I want to address something that I've been asked a few times, both in the side hustle pro community on Facebook and in one-on-one emails and text messages. And that question is: how do I side hustle without getting fired? I think it’s so important that I pause to address this concern, because it may be the thing that’s preventing your from taking your side hustle to that next level.

On this episode I break it down into three main points:

  1. Don’t Assume Your Employer Will Tell You No
  2. Create A Schedule that Doesn’t Conflict With Work
  3. What’s in it for them: Know the Benefits of A Side Hustle For Your Employer

 

This episode is brought to you by Freshbooks. To get your free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/Side Hustle Pro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section

Listen on iTunes, Soundcloud, Stitcher and Google Play

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Important Announcements:

Side Hustle Pro is now over 1700 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind

Social Media Info

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

#SideHustlePro

ro

Mar 29, 2017

I’m back with some updates and progress on my own side hustle and to report out on how my 12-Week Sprint went.

Today I will get into:

  • Why I decided to do a 12-Week Sprint
  • How I Structured My 12-Week Sprint
  • A Report out on my goals and accomplishments
  • And finally What I learned from my first 12-Week Sprint

If you want to try out your own 12-week sprint with me, I’ve created a handy worksheet for you to structure your goals over 12-weeks. Visit SideHustlePro.co/42 to grab the freebie for this episode, which is a complete 12-Week Goal Getter Worksheet.

Listen on iTunes, Soundcloud, Stitcher and Google Play

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Important Announcements:

Side Hustle Pro is now over 1600 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: sidehustlepro.co/FACEBOOK

Social Media Info

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Mar 22, 2017

Today, we are going to get into one of the most common side hustles out there: creating your own online course.

Nowadays, it seems like everyone and their mother has an online course. From how to grow your social media pages to how to build your first app, you name it, online courses are extremely prevalent these days. Even Shonda Rhimes has an online course!

It’s nothing new, online courses have existed for a while now, what’s new is the abundance of technology and plug and play platforms out there, so the barriers to entry have really decreased and so anyone, literally anyone can create a course. You can use easy to replace templates and have your own school up online in no time.

Now, you might be wondering, well…why is everyone creating courses, should I? Is this a viable side hustle?

Well, the reason it’s such a popular revenue stream, is because with an online course, you can package your knowledge and create a funnel, so that you’re constantly getting students and have a passive stream of income in your business. But hold on, before you think creating an online course is easy peasy, there are many steps you need to take before you can get your course to be a passive and consistent money maker.

Today, I’ll get into:

  • How to know what your online course should be about
  • How to setup your online course
  • How to record your content
  • How to price your course
  • How to market your course

Listen on iTunes, Soundcloud, Stitcher and Google Play

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Important Announcements:

Side Hustle Pro is now over 1500 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind

Social Media Info

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Mar 8, 2017

Latesha Williams is the Co-Founder of Cards For All People, AKA the makers of Black Card Revoked, a card game many of us know and love. Cards for All People is a cultural casual gaming company that humorously celebrates the diverse subcultures of America.


An accomplished sports & entertainment executive, Latesha is well networked and respected from her years of experience honed with companies such as Admiral’s Center, IMG, LeBron James / LRMR Marketing, MTV, Nickelodeon, and Rocawear.

On this episode Latesha shares:

  • Why working for Lebron James at LRMR Marketing was like working for a start-up
  • What she did to figure out how to make her own card game
  • How learning to get her legal ducks in a row made the launch of Black Card Revoked that much smoother
  • How she zeroed in on her target market and got Black Card Revoked in front of the right influencers and publications
  • How she’s been able to get orders fulfilled in a seamless manner
  • Who you really need to target if you want your product in the hands of a celebrity
  • And why we all need to rethink the myth of “security”

 

Listen on iTunes, Soundcloud, Stitcher and Google Play

Links mentioned on this episode:

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Important Announcements:

INSTAGRAM FOR SIDE HUSTLERS

Join in on the Instagram for Side Hustlers challenge happening all this week (March 5-March 9). Over 3500 people have tuned in so far! Register here to make sure you receive the free workbook, daily emails AND the recorded replay. I don't want you to miss any of it.

I'm breaking down:

  • How to get more of the RIGHT followers on Instagram
  • How and when to create JUICY content on the 'gram
  • How to raise your visibility with the right hashtags
  • How to do this all in less than 30 minutes a day

SIDE HUSTLE PRO COMMUNITY

Side Hustle Pro is now over 1300 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind

Social Media Info

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

Black Card Revoked - @blackcardrevoked

#SideHustlePro

Mar 1, 2017

Former Side Hustle Pro guest Maya Elious shared that the number one thing she would tell any entrepreneur is to niche down.

After her episode, a few people in the Side Hustle Pro community talked about how illuminating and critical this advice was. But a few people commented that it was hard for them to niche down, because they were worried about putting themselves into a box. Or to be labeled as one thing. That got me thinking about how too many times, we are scared to niche down and narrow our audience, because we are actually trying to focus on too many side hustles at once.

On this episode, I get real about:

  • Why trying to be a Janelle of All Trades leads you to be a master of none
  • Why you need to choose a lane
  • The fact that it’s hard to do more than one thing really well, especially if you are still working on being excellent at one. And definitely if you’re still side hustling.
  • Real life examples of people who are known for many things...and the secret to their success
  • How focusing on one side hustle at a time gives you more time to target the right audience
  • HOW to choose the lane for you

 

Links mentioned in this episode:

Listen on iTunes, Soundcloud, Stitcher and Google Play

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Important Announcements:

If you’re interested in growing your business and brand using the powers of Instagram, register for the MASTER THE GRAM mini course. Master The Gram is the ultimate Instagram course for business owners who want to attract their true fans and turn them into loyal, returning customers. In a series of four modules, plus a bonus module, you will learn how to leverage Instagram to grow your brand, drive traffic to your site and increase your income. REGISTER HERE: sidehustlepro.co/masterthegram

Side Hustle Pro is now over 1000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Feb 22, 2017

Today’s guest, Kathryn Finney, is the Founder and Managing Director of digitalundivided (DID for short), an organization that invests in the success of Black and Latina women tech founders by providing them with the network, coaching, and funding to build, scale, and exit their high growth companies.


Kathryn was also one of the first social media “stars” and in 2014 sold her site, The Budget Fashionista, to a midwest media company and later was the editor at large at BlogHer, a platform representing 40MM+ women influencers.

Named by Inc Magazine as one of the most influential women in tech, Kathryn has made her mark as a tech entrepreneur, social media visionary, an advocate, investor, writer, and television correspondent.

 

Listen on iTunes, Soundcloud, Stitcher and Google Play

Links mentioned on this episode:

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Important Announcements:

If you’re interested in growing your business and brand using the powers of Instagram, register for MASTER THE GRAM. Master The Gram is the ultimate Instagram course for business owners who want to attract their true fans and turn them into loyal, returning customers. In a series of four modules, plus a bonus module, you will learn how to leverage Instagram to grow your brand, drive traffic to your site and increase your income. REGISTER HERE: http://sidehustlepro.co/masterthegram

Side Hustle Pro is now over 1000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind

Social Media Info

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Feb 15, 2017

Today in the guest chair we have Maya Elious. Maya is a personal branding strategist that teaches content creators and experts how to strategize, organize, and monetize their online business.

She creates online courses and coaching programs with a focus on teaching entrepreneurs how to get clear with their messaging so they can create premium content and products that will get them noticed and paid online.


She’s helped hundreds of students and clients launch & monetize blogs, online challenges, masterclasses, webinars, online courses and other successful content platforms so they can make an impact in their industry.

On this episode, Maya shares:

  • Her journey from designing MySpace pages to leaving college to become an entrepreneur
  • How she earns money today as a content strategist and coach
  • Her most simple sales funnel that anyone can replicate
  • The common misconceptions about being a coach or course instructor
  • Her number one pro tip for building an audience that craves your content
Feb 8, 2017

Side Hustle Pro Nicaila is back with a second check-in for 2017. Time is flying by. It seems like just the other day I was kicking off with the first episode of the year, and telling you guys about my mindset hacks for 2017. Now I'm here with some updates and progress reports. 

I break this episode up into three main topics:

Number One: The Lessons I’ve learned since we last spoke

Number Two: How my 12-week sprint is going.

Number Three: What I’ve learned from launching my first online course, Master The Gram

Feb 1, 2017

Today in the guest chair we have Jihan Thompson. Jihan Thompson is a magazine editor turned entrepreneur, out to disrupt the haircare industry. She co-founded the company, Swivel Beauty, Inc., which wants to make it easier for women of color to build a beauty team that meets all their needs while also helping talented stylists behind the chair find new clients. Swivel's goal is to create a curated, referral-based experience so women can avoid useless trial and error in the beauty department.

Prior to launching Swivel, Jihan was the Health Editor for O, The Oprah Magazine. She holds a Bachelor of Arts in English from the University of Pennsylvania.

 

On this episode, Jihan shares:

  • The first steps she and her business partner Jennifer Lambert took to take Swivel Beauty from idea to business
  • How she juggled creating the Swivel Beauty, Inc. while working as a busy Health Editor at for O, The Oprah Magazine
  • The catalyst that made her finally say: “Yes, I can do this.”
  • Swivel Beauty’s approach to building strategic relationships with stylists and salons
  • The surprising online resource that’s been a lifesaver in her business

 

Listen on iTunes, Soundcloud, Stitcher and Google Play

Links mentioned on this episode:

 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Important Announcements:

If you’re interested in growing your business and brand using the powers of Instagram, register for MASTER THE GRAM. Master The Gram is the ultimate Instagram course for business owners who want to attract their true fans and turn them into loyal, returning customers. In a series of four modules, plus a bonus module, you will learn how to leverage Instagram to grow your brand, drive traffic to your site and increase your income. REGISTER HERE: http://sidehustlepro.co/masterthegram

Side Hustle Pro is now over 1000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind

 

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Jan 25, 2017

Today in the guest chair we have a woman I consider the queen of apps. Her name is Sheena Allen and she is a tech entrepreneur. She started her first company in 2011 as a senior at the University of South Mississippi. At the time, she had no tech background and was a psychology and film major and on a whim decided to launch a mobile application company.


Giving herself a year to see if she would see any success with her company, Sheena Allen Applications, she eventually found that success with app #3, Dubblen. In fact, three months after launching the app for Android, Dubblen received over 500,000 downloads. That year, 2013, Sheena made the decision to leave Mississippi and move to a tech-hub to find mentor and increase her knowledge in the tech space.


Since then, she has gone on to experience frustration with raising money and the predatory lending practices in Silicon Valley, Sheena decided to fight back through the launch of a second startup, CapWay. CapWay is financial company that focuses on the unbanked and underbanked. The service offers financial literacy content and onboards unbanked users to get a bank account.

She has been featured in various publications, including Forbes.com, BlackEnterprise.com, and EBONY Magazine. In late 2016, Sheena made her premiere in She Started It, a documentary film that follows five women around on their startup journey.

On this episode, Sheena shares:

  • The steps she took to create an app as a non-technical creator
  • How and why her third app became so successful
  • The challenges of raising money in Silicon Valley as a black women entrepreneur and some tips to overcome it
  • Her secret to building a strong and loyal team
  • How she is setting her business and brand up for success

 

Listen on iTunes, Soundcloud, Stitcher and Google Play

Links mentioned on this episode:

 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Important Announcements:

If you’re interested in growing your business and brand using the powers of Instagram, register for MASTER THE GRAM. Master The Gram is the ultimate Instagram course for business owners who want to attract their true fans and turn them into loyal, returning customers. In a series of four modules, plus a bonus module, you will learn how to leverage Instagram to grow your brand, drive traffic to your site and increase your income. REGISTER HERE: http://sidehustlepro.co/masterthegram

Side Hustle Pro is now 1000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind

Social Media Info

Connect on Instagram:

@WhoisSheena

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Jan 18, 2017

On this episode, style blogger and digital media expert Christina S. Brown joins us in the guest chair. Christina is the founder of the fast-growing style & beauty destination LoveBrownSugar.com, mommy destination BabyBrownSugar.com and digital empowerment community BrownGirlsLove.

As a Wharton grad with no formal editorial experience, Christina started her blog started out as a hobby and portfolio piece to get hired by magazines. She didn’t go into it with the intention of building a business or making money from it. Fast forward eight years and she’s been recognized everywhere from the New York Times to People StyleWatch as a top lifestyle expert, and is known for curating platforms for multicultural women with an emphasis on self-empowerment. Christina has been heralded as a “30 Under 30 Style Maven​” by HelloBeautiful.com, a “Top 40 Style Blogger​” by Essence Magazine, a Black Enterprise Magazine “Blogger Month​” Honoree, and a Wharton Magazine “Social Media Watch List​” Honoree.

On this episode, Christina shares:

  • The planning she did before leaving her full time job
  • How you can make money from blogging in the current landscape (all the revenue streams she pursues)
  • How NEW bloggers can approach sponsored opportunities
  • The difference between popularity and INFLUENCE
  • Her approach to expanding her original blog into new verticals, including live events
  • How to financially sustain yourself given the unpredictable nature of entrepreneurship

Listen on iTunes, Soundcloud, Stitcher and Google Play

Links mentioned on this episode:

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Important Announcements:

If you’re interested in growing your business and brand using the powers of Instagram, register for MASTER THE GRAM. Master The Gram is the ultimate Instagram course for business owners who want to attract their true fans and turn them into loyal, returning customers. In a series of four modules, plus a bonus module, you will learn how to leverage Instagram to grow your brand, drive traffic to your site and increase your income. REGISTER HERE: http://sidehustlepro.co/masterthegram

Side Hustle Pro is now almost 1000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind

Connect on Instagram:

Love Brown Sugar - @LoveBrownSugar

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Jan 11, 2017

Today in the guest chair we have Lola Bakare, a Social Media Strategist, savvy Content Marketer and the founder of LOLA Consulting. LOLA Consulting specializes in digital marketing including user acquisition, brand messaging, partnership development, and social media strategy. Fun fact, Lola and I went to undergrad together and I admire her greatly. Why? Because she followed the path well traveled for many years, before finally leaping into entrepreneurship.


On this episode, Lola shares:

  • Her pathway from majoring in English at Penn to landing in Brand Management by chance
  • Why she ultimately got her MBA and how it influenced her current path as an entrepreneur
  • How she succumbed to pressure when MBA recruiters came knocking
  • How she finally worked up the nerve to found her own company
  • Why she focuses on the WORK first and the fluff later

Listen on iTunes, Soundcloud, Stitcher and Google Play

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Important Announcements:

If you’re interested in growing your business and brand using the powers of Instagram, register for MASTER THE GRAM. Master The Gram is the ultimate Instagram course for business owners who want to attract their true fans and turn them into loyal, returning customers. In a series of four modules, plus a bonus module, you will learn how to leverage Instagram to grow your brand, drive traffic to your site and increase your income. REGISTER HERE: http://sidehustlepro.co/masterthegram

Side Hustle Pro is now almost 1000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind

Connect on Instagram:

Side Hustle Pro – @sidehustlepro

#SideHustlePro

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